Allow the users to practice their daily habits in the natural setting to collect the most realistic information. The user observation data can reveal some information that the users do not notice
or think it is too trivial to talk about. These details can lead to innovative insights.
The interviews have to be well planned.
Preparation includes writing down the goals, listing a few leading questions,
and figuring out the way of interviewing. Interviewing should be casual, so the participants can open their minds and share their thoughts and feelings with
us. Fun activities and the clues from the observation process can help the conversation goes deeper.
Research is my first step in all of my projects. I (or my team if it is a team project) pull information from primary, secondary, and tertiary research to support or to move the project forward.
I choose different ways or kinds of research depend on the topics. Quantitative data gives us a broader
view of the market, while qualitative information helps us solve the problems.
This is a trophy for kids and the people that still contain their inner child. This is a trophy for whoever thinks the experience is more fun instead of only looking at the result.
Creative thinking is a nature for most designers; yet, some strategies can
remind ourselves to think outside the
box when we get stuck. Here are
some projects that I worked on by
using different strategies.
In the concept development process,
I use different skills, including sketching, rendering, making, CMF testing, user testing, and user confirming, to turn
ideas to real life and make improvements. According to the needs for different projects, I took the steps differently. Sometimes, I go back and forth among different techniques to help me move forward, communicate with different audiences, and reach the final design.